Hey anglers, before you head out this weekend, compare your brand preferences with this survey from Southwick Associates.
The company earlier today announced the brands and products that anglers preferred most in 2007. This list has been compiled from the 16,258 angler surveys returned from AnglerSurvey.com last year.
In 2007, the top brands and activities included:
Top rod brand: Shakespeare Ugly Stik (16.7 percent of all purchases)
Top reel brand: Shimano (18.1 percent of all purchases)
Top rod and reel combo brand: Shakespeare (20.9 percent of all purchases)
Top fly rod brand: Orvis (17.5 percent of all purchases)
Top fishing line brand: Berkley (Trilene, Fireline, Big Game and Vanish (38.5 percent of all purchases)
Top hardbait brand: Rapala (25.6 percent of all purchases)
Top softbait brand: Zoom (15.9 percent of all purchases)
Top spinnerbait brand: Strike King (21.3 percent of all purchases)
Top hook brand: Gamakatsu (30 percent of all purchases)
Top sinker brand: Bullet Weights (20.1 percent of all purchases)
Top fly line brand: Scientific Anglers (25.7 percent of all purchases)
Top fly brand: Orvis (12.6 percent of all purchases)
Top electronics: Lowrance (55.5 percent of all radio or GPS and 35 percent of all fish finder purchases)
Top tackle box brand: Plano (50.3 percent of all purchases)
Top fishing knife brand: Rapala (46.4 percent of all purchases)