We know you've heard of podcasting, but how about "mommycasting"?

At least one maternal duo has already cashed in on the concept. They live in northern Virginia, have been interviewd on CNN and recently accepted $200,000 from Dixie as a sponsor.

What is the concept, you ask? It's simple: two moms talk about the ups and downs facing mothers in everyday life. That's it. As they said in this story, it's not much different than the telephone conversations they used to have.

How popular is podcasting? A tech columnist named Doc Searls has tracked how many hits Google got for the word 'Podcasts.' On Sept. 28, 2004, it had 24 hits. Only one year later it received 100 million. Today, that search returns 261 million.